Value!™ is the extension course to ProActive Selling™.
Value!™ is a must complete course for any sales professional
who needs to penetrate the executive level of an organization
when presenting their products and services.
Many sales professionals can secure an appointment at the
top level, but that’s not the point. What separates
good sales people from great ones, is what do you say when
you get there to create real value and develop a relationship
at that level?
Senior level management of an organization looks at the purchase
of your good or service very differently than a 1st level
buyer. A 1st level buyer is defined as the person in the organization
who is using your product or service. Senior management is
buying value, and the sooner the sales team can speak the
language of value, the better off they will be.
